Reaching the Post-Modern Through Social Media and Personal Branding

Posted by on Feb 22, 2011 in Blog, Conferences, Featured Articles, Featured Examples, Marketing, Social Media, The Church | 1 comment REACH Conference I led a breakout session at the Master’s Commission Conference titled “Reaching the Post-modern through Social Media and Personal Branding.” We took a look at social media from a different angle other than poking and rescuing lost sheep on Farmville as we asked ourselves can we shape culture and impact our friends with how we use Facebook, Twitter, or our...
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Basic SEO Tips in Generating Web Traffic

Posted by on Feb 11, 2011 in Blog, Featured Articles, Featured Examples, Social Media | 1 comment What good is a website or a blog if no one comes to it? You can spend thousands of dollars in hiring a professional designer to create a beautiful website, but if your website is not optimized to be found on search engines, then your investment is a waste. Good web design can only carry you so far. A crappy website can generate more traffic if it is found by Google easier than your site, and...
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Beyond Social Networking

Posted by on Jan 25, 2011 in Blog, Featured Articles, Featured Examples, Social Media | 0 comments I love social media. I love seeing it bring people together from all over the globe, how it enables me to learn what other people in my industry are doing for their church or marketing clients, the way it develops relationships with people who were just a face and served me coffee to now friends that I respect and enjoy connecting with. Social networking has changed the way businesses promote...
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A Digital Christmas

Posted by on Dec 22, 2010 in Blog, Featured Articles, Featured Examples, Junk Drawer, Social Media | 0 comments Social media is a passion of mine. Christmas is one of the most exciting times of the year. Ever imagine what Christmas would look like for Mary and Joseph if the angel Gabriel decided to use social media to announce the birth of Christ and social apps were the method to get the news out of Christ’s coming? Watch this video and you’ll get an idea: It’s amazing how social media...
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Five Tips to Help Bypass Common Social Media Mistakes

Posted by on Dec 16, 2010 in Blog, Featured Articles, Featured Examples, Social Media | 0 comments Businesses and marketers have been given a sliver of hope in this dreary economy with social media marketing. Through Facebook, Twitter, LinkedIn and other social media platforms, companies are able to promote brand awareness and grow their customer base quickly and effectively, creating high-impact results. While understanding social media strengths is very important to the overall success of...
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3 Simple Ways to Rapidly Create Custom Facebook Landing Tabs

Posted by on Oct 21, 2010 in Blog, Featured Articles, Featured Examples, Social Media | 2 comments Unless you can get people to click your “Like” button, your Facebook strategy will be as limp and lifeless as Matt LeBlanc’s post-Friends career. That’s because the vast majority of consumer Facebook interactions don’t occur on your fan page, but rather in the newsfeeds of your fans. In fact, research from Jeff Widman of Facebook fan page consultancy BrandGlue (and a presenter at...
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